If you get a good deal from a third-party distribution center in a European country, you could use FBM and save on costs.
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FBM from your current warehouse country is more straightforward, but it is an expensive option, not to mention that it slows down order fulfillment as each product ordered would need to go through customs.This means that you either ship from your current country or Europe using third-party storage and distribution centers. The option is also available to you as an Amazon Europe seller. You may be familiar with FBM (Fulfillment by Merchant) from selling in your current Amazon marketplace. If you want to expand your selling to Europe, you have two main fulfillment options: FBM and FBA. Next, you will need to research Amazon Europe’s fulfillment options and decide on the right one for you. Step 3: Research Your Fulfillment Options Here’s a complete list of Amazon Europe Tax and Regulatory Considerations from Amazon to start you off. You can go at it alone in the beginning before you grow, but you need to ensure you’ve researched each of the listed obligations for the country you’ve chosen as your home marketplace. If you only have a few products you want to start selling in Europe, forking out budgets for the latter may be too steep a task. Our advice would be to hire a business lawyer specializing in international law and third-party accounting and shipping companies to help you with VAT, registrations, and customs. Environment, health, and safety requirementsĪs you can see, there is a lot to consider.When selling in the EU, there are a few legal obligations to consider, generally as well for each country. However, your research work is just beginning once you have narrowed down your home marketplace. While deciding on your marketplace, you should consider each country's legal and tax implications and the fulfillment options. If you’re from the US or another English-speaking country, we suggest starting in this marketplace order: UK, Germany, France, Italy, and Spain.
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#FBA WIZARD PRO PRO#
Pro Tip: Start with one market rather than launching in all five at once. It also has less competition than the UK, and its tax conditions are more favorable. (Germany) is the biggest EU market and has many English speakers..uk (United Kingdom) makes a good entry point into European selling, especially for those already selling to English customers or needing English-speaking third-party services like accounting and shipping firms.To get you started, here’s a summary of the main advantages of the two most popular entry markets. Which home marketplace will offer the best logistical advantage regarding shipping, tax, and customer service?.Which country will offer you the best starting point regarding demand and competition?.Where do you plan on distributing the majority of your products from?.To make this decision, you should ask yourself: This will also help you determine many legal and logistical steps along the way. Although there is the option to use one seller account for all five marketplaces, you will need to decide from the start which marketplace you would like to choose as your ‘home’ marketplace.
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#FBA WIZARD PRO HOW TO#
To help you navigate the process, we put together this step-by-step guide on how to sell in Europe with Amazon.Īmazon has five marketplaces in Europe, including the UK, Germany, France, Spain, and Italy. You must meet local tax requirements and provide product info and customer services in the local language while meeting Amazon’s performance level requirements.Įven though it can be an elaborate process for those sellers who haven’t dealt with the bureaucracies and guidelines that selling in the EU presents, it also offers a considerable selling opportunity if you’re ready to expand to the continent with 340 million shoppers. The bad news is that it can be pretty complicated. The good news is that anyone can sell in one or all of Amazon’s European marketplaces. With its customer reach potential across 26 countries, new sales stream opportunities for sellers, and complete logistical services and tools, Amazon’s European marketplaces are fast becoming popular for eCommerce entrepreneurs looking to scale up their business. If you’ve been wondering how to sell in Europe with Amazon, you’ve come to the right place.